FAQs: Thinking About Whether to Hire a Health Copywriter?

Most of my clients have a few questions before we start working together.

If you can’t find the answers to your questions here, I offer a free 30 minute discovery call.

Hiring a Health Copywriter

What does a health copywriter do?

A health copywriter creates content that’s accurate, evidence-based, and easy to understand. My job is to take complex topics – whether related to a clinical condition, digital service, or overall wellbeing – and turn them into clear, engaging content that connects with your audience.

When you hire a health copywriter, you’re investing in words that not only build trust with patients and clients, but also save you time and keep your business visible online.

What makes you different from other copywriters?

Two things:

  1. I’m a former NHS doctor, so I understand healthcare systems, medical terminology, and patient communication inside out.
  2. I hold a Diploma in Copywriting from the College of Media and Publishing, awarded with Distinction. I therefore bring professional writing expertise to match my clinical knowledge.

This combination means your content is both clinically accurate and compelling to read — something that can be hard to balance.

Do you have medical or writing qualifications?

Yes. I trained and worked as a doctor in the NHS before moving into writing, and I have a Diploma in Copywriting from the College of Media and Publishing. This unique blend of medical training and writing expertise is what makes me a specialist in health communication.

Do you only write medical content, or wellbeing too?

I enjoy writing both. My clinical background means I can handle complex medical and pharmaceutical content with accuracy. But I also work with wellbeing brands – covering topics such as nutrition, mental health, fitness, and lifestyle.

Whatever the subject, my aim is the same: to create content that’s evidence-based and approachable.

Health Copywriting Services

What types of content can you create?

I work across a wide range of formats, including:

  • Blogs and SEO articles
  • Website copy
  • Patient information leaflets and web resources
  • Email newsletters and campaigns
  • App and platform content
  • Thought leadership pieces
  • Video or audio scripts

If you’re not sure whether your project fits, just ask – chances are, I’ve written something similar before.

Do you work on one-off projects or long-term contracts?

I work on projects of all sizes. Some clients come to me for a single blog or web page, while others work with me on a retainer for regular content. Retainers are a great option if you want a consistent, guaranteed flow of content without having to brief a new project each time.

Do you offer retainers or long-term contracts?

Yes. Many clients prefer a retainer so they can secure regular content each week or month. This ensures consistency, saves you time, and guarantees space in my schedule. Retainers are flexible and tailored to your business goals.

How I Work With Clients

How does the process work?

When you hire me as your health copywriter, here’s what happens:

  1. Discovery call – a free 30-minute chat to talk about your goals, audience, and challenges.
  2. Proposal and plan – I’ll send a clear outline of costs, timelines, and what’s included.
  3. Content delivery – I create polished, evidence-based copy ready to use straight away, with at least one round of revisions included.

Find out more about what to expect when you hire a medical copywriter here.

How long will my project take?

Most projects are completed within 1-3 weeks, depending on scope and size. Larger projects may take longer, but I’ll always give you a clear timeline before we start. If you need something faster, let me know and I’ll see what’s possible.

What if I need edits or changes?

Every project includes at least one free round of revisions. My aim is always to deliver content you feel confident publishing, and building in your feedback is all part of the project.

Pricing and Packages

How much does it cost to hire a health copywriter?

My day rate starts at £475. Most projects are priced based on scope and time, and I’ll always confirm the cost before starting.

I also offer bespoke packages for larger projects or clients who need ongoing support – for example, regular blogs or newsletters. If you’d like to see a detailed breakdown, my rate card is available on request.

Find out more about what a freelance copywriter costs here.

Accuracy and Compliance

How do I know your content will be accurate and compliant?

Accuracy and sensitivity are non-negotiable in healthcare. All my writing is based on reliable, evidence-based sources. I’m also mindful of confidentiality, inclusivity, and tone of voice, ensuring your content is both compliant, reassuring, accessible, and trustworthy.